Best Shopping Tips for make up - How to Shop for the Makeup application

Shopping for make-up

Does it matter where you buy your cosmetics? For the most part, no, but for loose powder, foundation, and concealer, its best to stick to department-store brands or make-up-artist lines. There are three main reasons for this:

1. Colour: The more expensive foundations and concealers generally have a natural-looking yellow cast, while cheaper products tend to have very pink, peachy, or orangey shades-tones that are unnatural even for Caucasian women and impossible for women of African, Indian, Pacific Island, or Asian descent. Furthermore, department-store brands and make-up-artist lines boast wider ranges of shades. Some lines even offer custom blending to ensure the shade achieved is exact.
2. Quality: Chaper brands may include inexpensive ingredients, such as talc, that sit on top of your skin and create a chalky, unnatural finish.
3. Your needs: If you want a talc-free, finely milled loose powder that gives your skin a flawless finish without dryness, go for a loose powder from a department-store or make-up-artist line. If you're simply looking for something you can throw in your bag for midday touch-ups or to absorb extra oil, head to the chemist for a compact of pressed powder.

To help you find the right foundation tone for your skin, test a variety of different products-ideally, on your jaw-and ask a sales assistant for advice.

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